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You can manage your preferences through our cookie consent banner that appears when you first visit our website.
If you permit analytics before a sales enquiry, we may save the existing Google Analytics browser identifier with that enquiry and use it to report a later sales qualification to Google Analytics. The contact form privacy checkbox does not grant analytics or advertising permission. First-consented entry source and medium may be retained for the current tab session; campaign names are not retained by this attribution flow.
Turning analytics off requests withdrawal of this enquiry attribution. A private first-party cookie, bw-attribution-receipt, lets our server find the associated records without exposing its value to page scripts. Browser local storage holds only boolean capability-present and pending-withdrawal markers for this process. We retain a pending marker and retry if withdrawal is not confirmed. Once acknowledged, future qualification exports stop and the stored analytics link is removed; previously delivered provider events are not recalled.
Marketing permission is recorded separately for later qualification reporting. Turning marketing off preserves the analytics link but blocks future advertising use for enquiries associated with the existing withdrawal cookie, including after a later marketing grant. A full analytics withdrawal removes that cookie after confirmation; a later consented enquiry can prepare a fresh one.
The withdrawal cookie lasts up to 365 days. Clearing browser data, cookie expiry or using another device can prevent this browser from linking earlier enquiries. Use our privacy contact route for those enquiries or other data requests. Cookie expiry does not itself delete the enquiry record.
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